One of the main reasons you’re not getting any traffic to your site!

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One of the biggest struggles of being a new blogger is getting people to read your content. You get your blog up and running, you are writing posts and adding content to your site, but alas, you aren’t really getting much traffic. And the traffic you are getting isn’t quality traffic, they aren’t sticking around to see all that your site has to offer. So why are they clicking away? Why aren’t you getting any page views?

I get asked this question A LOT! 

I pin on Pinterest 10+ times a day, I consistently post on my social media accounts, so why am I not getting any new subscribers? Why am I not getting any traffic? When my subscribers email me and ask me these questions, the very first thing I do is look at their site and all of their social media accounts. Want to know what I see 99% of time? TOO MUCH CONTENT!

I know what your probably thinking, how is too much content a bad thing? When you click on someones site and they have 10 different things going on (posts aren’t tucked into categories), they have a TON of ads, they don’t really have a rhyme or reason to their brand (the font’s and colors they are using) it becomes overwhelming, disorganized and not visually pleasing. Plus it kind of makes you think they may not really know what they are doing so it’s probably a waste of your time to read their content.

I did it too!

When I first starting blogging I had google ads ALL OVER my site because I thought I could make money. Did I make any money? Sure, a little. But nothing even close to what I make now! Do I still have ads? Nope. Why? Because they were too much, they made my site too busy, and not visually pleasing AT ALL. Now am I saying that you should never have ads on your site? Of course not, but I am saying that you shouldn’t have them all over your site and you should place them in non distracting spots. Such as the beginning of a post OR even better, they very end.

You should also have a very neat and clean static front page. 99% of the time this is going to be someones very first impression of your site, and you want to make a good impression so they stick around and read your stuff! Here is mine:

 

The top of my static front page has a menu with all I have to offer in nice neat categories. Then when you scroll down, I have one of my most popular incentives, and when you scroll down even more, I have my picture and a brief bio about myself and what my site is about. And that’s it! No ads, no posts and my colors and fonts are all consistent with my brand.

Then if you go to one of the categories listed in my main menu, it looks like this:

 

Here they can see all the posts that pertain to this specific category, and I have a little widget on the side bar that shows my current pins and will bring them to my Pinterest account if they click on it.

It’s time to organize your blog! 

Just remember, LESS IS MORE! So, if you are struggling to get traffic stop and take a look at your site. Is there too much going on? Do you have a nice clean static front page? Are your colors and fonts consistent with your brand? If not it’s time do a little blog cleaning! If you need a little more guidance when it comes to branding and getting traffic, check out my eCourse Pinterest Ninja here. You won’t regret it!

xo Megan

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Comments

  1. Kelsey says:

    I’m all about less is more! KISS – Keep it Stupid Simple.
    Great blog!

    Kelsey

  2. Marissa says:

    Thanks for sharing these tips with us! I’ve found that the blog template I bought has helped me control most of this.

  3. Thanks for this! I’m always looking for advice from more experienced bloggers!

  4. Kristin says:

    You’re completely right! Nothing makes me hit the back button and get off a blog faster than if their website is unorganized and has too much going on. (Well, that and ads between every paragraph)

  5. Yolanda says:

    Great insight. I agree – more IS less! I’m planning on updating my main navigation to capture what my blog is about more concisely – while having good sub-nav drop downs to capture the various topics.

  6. Yolanda says:

    Meant to say… LESS is more 🙂

  7. I am definitely pinning this. I am in the midst of redesigning my blog, and I love your advice about the static front page. Thanks so much for sharing your wisdom!

  8. Amanda says:

    Megan you ROCK! I always love your awesome advice. I need to remember less is more. As a new blogger, it gets so tough to not get bogged down. This is so helpful!

  9. Channing says:

    I completely agree with the less is more thing when it comes to a blog layout. I’ve def. seen some sites where there is so much going on that I just want to click out right away because it stresses me out with all the clutter!

  10. Jehava says:

    I’ve totally learned this lesson, your so right.

  11. Andrea says:

    Less is more – I like it like that 🙂

  12. Melinda says:

    So good. I love visually appealing sites as a consumer and I wanted that for my own blog. So I did not want to put google ads on, it’s esthetically was not what I was going for. So it’s nice to read that decision will help me not hurt me.

  13. jackie says:

    great ideas! I have some ads and don’t make any money on them really. Not sure if it would help to remove them or not but now I am thinking I should. Thank you

  14. Thank you for these tips. I have been rethinking do you landing home page on my site. I originally had it as a page that was similar to yours and then had noticed a lot of people just using all of the posts as their homepage and, stupidly, I switch to that. But I need to take the time and switch back to my original way of things as I like that way better and it looks cleaner t thank you for these tips. I have been rethinking do you landing home page on my site. I originally had it as a page that was similar to yours and then had noticed a lot of people just using all of the posts as their homepage and, stupidly, I switch to that. But I need to take the time and switch back to my original way of things as I like that way better and it looks cleaner.

  15. It’s definitely hard to get noticed! I’ve resisted putting any ads on my site, trying to stay strong, lol.

  16. Jackie says:

    Thanks for the tips! I’m going to take a look at what I can clean up on my blog now.

  17. Emma says:

    This advice is SO true! I HATE when I get on a blog and am bombarded with ads. I’d feel much more inclined to click affiliate links and such if the page is beautifully simple!

    Emma | Seeking the South

  18. Laila says:

    This was so insightful and as a new blogger I can really relate to some of these things! Thanks for sharing!

  19. Rosy says:

    Love this, I believe in less is more, myself! Thanks for the advice 🙂

  20. Krysten says:

    Oh that makes so much sense! I can see people having too much going on, especially on their front page, people can get lost and frustrated easily!

  21. Codi Lynn says:

    As a graphic designer myself I very much agree with you statement to rid the clutter and keep to a consistent theme. It allows for your brand to become trustworthy and cohesive.

  22. Hannah says:

    Great tips! I need to create a home page like yours, right now it’s just my latest post and it seems like a good idea to have something less crowded for the home page.

  23. val says:

    Great tips! I don’t have ads on my site for that very reason

  24. Hmmm…my blog is pretty well organized, and while my front page isn’t static in the way yours is, I think it’s still OK. Not too overwhelming, definitely no ads. So how come my traffic has plateaued between 100-200 views per day and some days even dips below 100?! 🙁

    1. Megan Johnson says:

      You need to check out some of my free resources! They will help you up that number!

  25. Tina Grant says:

    I 100% agree with this! If I come across a site that bombards me with pop-up ads and ads all over the place, I immediately leave. I try to keep my site clean and organized and not look like a billboard. I visit sites for information and tips and good content. Like this one 🙂

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